In the latest episode of Basis Point Channel, Selman Bicaco, Head of Private Banking at Piguet Galland & Cie SA, shared his vision of private banking and explained what makes our approach truly unique.
While many private banks are expanding internationally, Piguet Galland has made the conscious decision to focus almost exclusively on French-speaking Switzerland.
A smaller playing field? Perhaps. But above all, it’s a highly effective specialisation that allows us to stay close to our clients and their environment. This regional anchoring strengthens proximity, understanding of local specificities, and the quality of the trust-based relationship.
At the heart of the discussion, Selman introduced the concept of intimate banking – the true DNA of Piguet Galland.
More than a banking relationship, it’s a human connection built on listening, transparency, and personalised support. In practice, this means taking the time to understand each client’s story, projects, and unique needs – whether they are entrepreneurs, families, or individuals undergoing wealth transitions.
Piguet Galland serves a diverse clientele, always with a commitment to personalisation.
Each profile has its own specificities:
Entrepreneurs, whose wealth management is often closely tied to their business;
Families, seeking security, legacy planning, and long-term stability;
This ability to adapt lies at the very core of intimate banking.
👉 Watch the full interview on YouTube (available in French only)